Daily news and analysis from India, home to the world's fastest-growing automotive industry.
Wednesday, December 23, 2009
Toyota Etios small hatchback to be unveiled at the 2010 Auto Expo
According to reports in the media, Toyota's all-new small car for India, which will be unveiled at the Auto Expo in Delhi next month, will be named Etios. In addition to India, the Toyota Etios (the name means 'the origin of') hatchback will also be sold in Russia, South America and perhaps other emerging markets.
With Honda also set to unveil its new small hatchback for the Indian market during the Expo, the two Japanese biggies will be facing off in a big way and for the first time, the two will be up against each other in the small car market. Both cars are quite likely to feature 1.2-litre petrol engines, a host of safety gadgets and perhaps even the option of an automatic transmission and/or a CVT.
Toyota Kirloskar Motor (TKM) will manufacture about 70,000 units of the Etios per annum, to begin with, and will aim for a 10% market share in the Indian small cars segment by end-2010. Up to 70% of the India-spec Etios’ components will be locally sourced, which will allow Toyota to price the car competitively. While official prices have not been announced, the Etios is expected to cost Rs 4.50-5.50 lakh.
More details once the Auto Expo finally kicks off early next month...
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